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Targeting Your Way to Successful App User Acquisition

Posted on August 25th, 2015

App Developer Magazine August 25, 2015 “Build it and they will come” just doesn’t work when it comes to mobile applications. With 1.2 million apps available to download in the iTunes App Store, the competition is fierce. And to generate revenue via advertising, app developers must first drive users to…

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New publisher expansion allows access to 20bn mobile in-app ad impressions per month

Posted on August 24th, 2015

Marketing Tech August 24, 2015 Mobile in-app advertising solutions provider Manage has announced an expansion of its relationships with global app publishers which now gives access to 20 million in-app impressions each month across the world. Read More »



HOW TO FOLLOW CUSTOMERS AS THEY MOVE FROM ONE DEVICE TO THE NEXT

Posted on August 18th, 2015

Marketing Mag August 18, 2015 While mobile data has risen 69% in the last year, tracking users across screens continues to be among the biggest challenges for today’s marketers… Read More »



Manage Publisher Offers Advertisers Over 20 Billion Mobile In-App Ad Impressions Monthly

Posted on August 18th, 2015

Yahoo Finance August 18, 2015 Manage, a leading provider of mobile in-app advertising solutions for advertisers and publishers, today announced that its relationships with global app publishers grants advertisers access to 20 billion in-app impressions every month across all major geographies. Read More »



The Rapid Growth of Video Ads and Why Advertisers Should Care

Posted on July 27th, 2015

As the presence of video ads grows, so does the interest of advertisers. A study done by eMarketer predicts that mobile video revenue will grow three times faster than desktop throughout the year 2020 with many new advertisers investing their mobile budget in programmatic video. This year alone, advertising revenue…

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