Since our founding in 2011, Manage has been focused on making mobile easy, efficient and effective for advertisers.
We know that the mobile landscape is complex and convoluted, and we’re here to help marketers get the most out of their mobile efforts.
Media Post March 25, 2016 More publishers are getting religion with respect to header bidding, which gives them the ability to allow exchange partners to see all of their available inventory and compete in real time for every single impression. Still, they need to know how to do this properly…
Yahoo Finance March 24, 2016 Aerospike, the high-performance NoSQL database company recognized for “speed at scale” leadership and as the NoSQL leader in the digital media and ad tech industries, announced today that Manage.com Group Inc. (Manage) has selected Aerospike to power its innovative demand-side platform for mobile advertising. Manage…
New York Times October 19, 2015 “I’m not surprised that the war between them has become an issue for publishers” given that Apple and Google have pushed competing ways to make money from content for years, said Maggie Mesa, the head of publisher development at Manage.com, a company that sells…
Mike brings to Manage deep expertise in programmatic and social marketing. Previously, he served as head of mobile app promotion at Twitter, where he was responsible for growing the mobile app download business revenue by more than 100 percent year-over-year spanning mobile gaming, mobile commerce, travel, retail, finance, media and entertainment sectors. As general manager and vice president for mobile advertising solutions at Criteo, Mike built a global team and brought to market the company’s mobile offering both pre and post IPO. Mike also led business development and global partnerships at data management platform Blue Kai, which was later acquired by Oracle, as well as served in leadership roles at eBay and Yahoo!. Mike holds an MBA from Duke University’s Fuqua School of Business and a B.S. in applied economics and management from Cornell University.
Kai co-founded and was CEO/CTO for AppBank.com, a Top 5 Facebook app developer according to AppData that reached over 30 million monthly active users in 2010. Prior to that, Kai held senior engineering positions at Voltage Security, Sun Microsystems, and HP/Compaq. Kai holds a Bachelors degree in Computer Science from UCLA, and a Masters degree in Computer Science from Stanford.
Aparna is a Product Management executive with over 12+ years of product management and strategy experience in desktop, mobile and television advertising. Prior to Manage, Aparna worked at OpenTV (acquired by Imagine communication), where she led the next generation product strategy and management for EclipsePlus, an enterprise-level local cable advertising campaign management platform. Prior to Imagine, she was Director of Product Management at Oversee.net, where she managed the Product Team and her team was responsible for growing the business unit revenue to $150MM/year. She holds a M.S in Computer Science from University of Southern California and a B.S in Computer Science from the University of Mumbai.
Theo brings 10+ years in global digital marketing experience with an emphasis in Sales, Account Management, and Ad Operations. He previously worked at companies such as Twitter, Criteo, and Conversant. In his spare time, Theo enjoys playing golf, tennis, and international travels. Theo holds a B.S. in Economics and a B.S. in Integrative Biology from the University of California, Berkeley.
Mary has a background in social and programmatic digital marketing, as well as financial services. Prior to Manage, Mary worked on the founding mobile app promotion team at Twitter, strategizing with entertainment, e-commerce and gaming companies’ on their performance marketing needs. Before that, she worked on an investment team at Morgan Stanley in the Private Wealth Management division. Mary holds a B.S. in Economics from the University of Mississippi.